Itamar joins Andy and Robbie from The Rollup for a deep dive into the next phase of DeFi—what he calls the practical era. From Argentina’s booming crypto culture to the evolution of wallets into full-scale financial applications, Itamar explains how DeFi is moving beyond experimentation into real-world adoption.
We cover:
Why Argentina is a unique testbed for stablecoins and crypto neobanks
The Ready card and neobank product bridging crypto and traditional finance
Institutional adoption and DeFi’s shift toward liquidity protocols
Stablecoins as the Trojan horse for mass adoption
The future of wallets, Starknet, and crypto-powered banking
Lessons from building through multiple market cycles
Whether you are a DeFi veteran or just exploring how crypto integrates into everyday life, this conversation highlights where the industry is headed.



